David Medina

David Medina is a marketing executive with over two decades of experience, particularly in the life sciences industry.

At Honeywell Connected Enterprise, David served as Head of Customer Marketing, where he led initiatives that resulted in substantial growth in marketing-influenced pipelines across various business units. His efforts were crucial in the digital transformation of Honeywell's marketing approach, aligning with the company's broader goals in the connected enterprise market.

Before his tenure at Honeywell, David made a significant impact as the Chief Marketing Officer at Sparta Systems. In this role, he was responsible for overhauling the company's marketing strategy and aligning the marketing strategies with business objectives.

Now, as the Chief Marketing Officer at ValGenesis, David oversees the global marketing strategy, brand positioning, and go-to-market initiatives.